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YTB - Your Travel Biz is a company that is:
- A Publically Traded Company (OTC Pink Sheets).
- Posted Net income for the year ended December 31, 2007 of $3.2 million.
- Stockholders' equity as of the 2007 year end increased by $19.3 million or 958%, to $17.3 million.
- Goal to become the largest online company in it's category by 2011
- Projected sales to be 1 billion for 2008.
- Recently announced an exclusive partnership with Shanghai Spring International & Mandarin Voyages.
- Founded by an retire pastor
- Florida Senator - Board Member
- Reported three consecutive profitable quarters.
- Hundreds of thousands of dollars that could have gone to operating expenses, advertising, etc. instead went to the sales force (RTA's)
- Provides branded websites for RTA's to sell via the internet.
- Provides 2 businesses in one. Referring and marketing.
YTB, for YourTravelBiz.com, is quickly becoming the largest and fastest growing business in the largest and fastest growing industry in the world. The travel and tourism industry in the United States alone, generates $40,000 every second, $2.4 million dollars every minute and $3.4 billion dollars a day! Through the power of the Internet, YTB offers a doorway into this incredible fortune via a home-based business allowing YOU to share in the profits of this $7 trillion dollar industry.
The instant access to a global knowledge base and the unprecedented leverage the Internet offers to the average consumer has made the conventional brick and mortal travel agent become a near thing of the past, opening the way for the birth of the E-travel agency.
Immediately companies like Expedia.com and Travelocity.com burst on the scene generating millions in self-service discount travel. However, these companies also spend millions in advertising and enjoy very little customer loyalty since on-line shoppers usually check all available travel sites for the lowest fares and costs.
YTB revolutionized the travel industry by taking those millions of advertising dollars and giving it to their sales people. Instead of flashy high-priced television commercials, YTB employs word-of-mouth advertising and referral (network) marketing, allowing their independent contractors to share in hundreds of millions of dollars in Internet travel profits by referring their friends, family and acquaintances to its on-line agency.
With no travel industry experience required, in 2004 YTB signed on just over 8,000 of these independent contractors, called RTAs (Referring Travel Agents). That number jumped to over 60,000 in just two years and currently YTB has over 130,000 RTAs worldwide with hundreds of RTAs earning well over a million dollars a year from their own home-based business.
YTB’s innovative and ground breaking concept of giving everyday people the opportunity to generate enormous residual incomes from the hottest industry on earth by referral marketing is certainly behind much of this extraordinary growth.
However, the publicly traded YTB (YTB International: YTBLA.PK) also attributes its rapid success to the leadership of the company and the philosophy to provide unwavering support and unlimited income to its referral travel agents.

It only makes sense that J. Lloyd Tomer, better known to everyone as “Coach,” would be at the helm of a company that helps people become self—made millionaires through referral marketing, since Coach himself became a self-made millionaire through referral marketing and since he is also quite used to explosive growth.
In 1962 Coach left his successful career in business and sales to answer the call to the ministry and became pastor of a small church in Benton, Illinois. A total of forty-four people showed up to the little church for his inaugural first service on a cool Easter Sunday morning, which included all of his family and friends.
Yet, from the pulpit to the streets, Coach’s spirit, warmth and genuine coaching and mentoring type empathy for others, transformed the small church into a beacon of the community, with over 2,000 congregants in attendance for the dedication of the new church just a few years after that inaugural Easter service.
Hard times hit when in 1980 Coach found he was not only cash broke, but heartbroken as well. He lost his wife and ministry partner to breast cancer and after having earned but $10,200 the year before, he now found himself unemployed. Then in January 1981 Coach found a company that promised that if he would work hard and use the power of referral marketing to build a team to sell their products, they would compensate him in direct proportion to his efforts.
That company was A.L. Williams (now known as Primerica Financial Services) and they kept their promise as 21 years later, Coach had personally earned over $10 million dollars and had developed an organization with over 250,000 customers. And while becoming a multi-millionaire was gratifying, Coach, being Coach, found his greatest joy in the fact that he was able to lead and help all of the direct representatives on his team become financially free. Finally, after accomplishing his goals with A.L. Williams, Coach sold the business to his son Frank and retired.
A retired multimillionaire, Coach quickly discovered he deeply missed the role of coach and mentor, helping to guide people to prosperity and overall happiness in life. So, in June 2002 Coach committed to lead the YTB team to reach new and unprecedented heights. Today, Coach now mentors a new group of leaders with the same goal of helping each and every one of them reach financial freedom by earning unrivaled residual incomes in the referral marketing industry.
You probably heard the old adage, “If you want to become a millionaire, find one who will mentor you and do exactly what they tell you to do.” Well, for the first time in this industry or any other, the Coach himself; that is, J. Lloyd Tomer, founder of YTB, is standing and ready to be YOUR personal mentor.
Scott Tomer
Co-Founder
CEO
Scott Tomer, Coach’s son and first recruit in A.L. Williams was in charge of field support and training helping to build that group to over $2 billion dollars in annual sales and became a National Sales Director before leaving the company in 1992 to become a Certified Financial Planner. Having worked together with his father on many projects and sharing the experience of A.L. Williams of building a solid and successful company, Scott joined forces with Coach to bring that successful philosophy to YTB.
Scott’s job as CEO of YTB is simple: to make YTB become a “great” company. Scott’s definition of a great company is one that can deliver on three core values:
Number one: Deliver unparalleled value to the customer in the form of the highest quality products and services.
- Number two: Deliver unequalled value to the sales force in the form of compensation in direct proportion to their efforts and with no limit on their income.
- Number three: Deliver unmatched value to the company and its share holders in the form of high profits and earnings so that the company can continue to deliver on number one and number two.
Kim Sorensen
Co-Founder
President
YTB Travel Network
In 1990, Kim Sorensen, also an A.L. Williams success story, bought his extensive business management experience in help Coach with whatever he needed to grow the business.
Kim created many of the internal and external processes and procedures that YTB uses today and he is responsible for the operating foundation and sales and marketing infrastructure on which the company was built.
Kim is a true visionary whose fingerprint is everywhere at YTB from the business web site and marketing materials to operations and the travel company.
He is also the one who first recognized the awesome potential of combining Internet Travel and Referral Marketing with the benefits of being an RTA. It was Kim’s vision that helped turn the dream of YourTravelBiz.com into a reality!
